HotWire Marketing - Technology Marketing is our FORTE


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Stuart Graetz
HotWire Marketing


HotWire Marketing Helps Create Color Maria's First Strategic Marketing Plan

Atlanta, GA, – Color Maria, an application service provider that allows merchants to easily create and manage web storefronts, turned to HotWire Marketing for assistance in writing the firm’s strategic and tactical marketing plan. The firm is located in Savannah GA and is a member of the Advanced Technology Development Center.

HotWire assisted the firm in evaluating its competitive positioning strategy, identify key offering features and benefits and articulate its messaging.

About HotWire Marketing

HotWire Marketing helps technology firms get relief from their marketing pains. The firm’s involvement might be as comprehensive as a strategic plan – or as straightforward as a new brochure. Founded in 1999, HotWire Marketing’s principals have over 40 years of collective experience assisting small to mid-size technology firms identify and align their competitive advantages with their product positioning and messaging. The firm provides a full-range of marketing communications services. Learn more at




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